Infinity

Building specialist talent across the wider revenue organisation

Infinity is a call analytics platform helping businesses connect customer conversations with marketing performance, using call tracking, conversation intelligence and AI-powered automation.

As the business continued developing its commercial organisation, its recruitment needs extended across several very different GTM functions.

TalentStack was engaged across Enterprise Sales, Revenue Operations and Customer Marketing, each requiring a different candidate profile, skill set and search strategy.

The challenge was therefore bigger than filling one repeatable type of vacancy.

An Enterprise salesperson needed the commercial experience to sell sophisticated technology solutions.

A Revenue Operations leader needed to work across Sales, Marketing, Customer Success and Finance, while owning systems, processes, forecasting and commercial data.

Customer Marketing required another talent pool entirely, combining customer engagement, campaigns, advocacy and commercial marketing experience.

Infinity needed a recruitment partner capable of moving between those disciplines while maintaining the same level of understanding and candidate quality.

One GTM recruitment partner across multiple specialist functions

TalentStack built separate search strategies around each area of Infinity's revenue organisation rather than attempting to recruit every role from the same candidate pool.

For Enterprise Sales, the focus was on commercially experienced technology sellers capable of operating at enterprise level.

That resulted in the appointment of Ross Matthews, who joined Infinity as an Enterprise Sales hire.

The partnership then expanded into Revenue Operations, where TalentStack mapped candidates with experience connecting the entire revenue lifecycle rather than limiting the search to traditional Sales Operations profiles.

The RevOps search demonstrates the emphasis on quality over volume particularly well.

18 candidates were mapped, but only two were submitted to Infinity.

The process resulted in Dawn Rowley joining the business as its RevOps Lead.

TalentStack subsequently supported Infinity with a completely different requirement in Customer Marketing.

That search involved mapping 36 candidates across customer marketing, field marketing, product marketing, campaigns, advocacy and adjacent B2B technology backgrounds.

The successful hire was Adam Mitchell, adding a third successful placement across a third GTM discipline.

The relationship has continued beyond those placements, with TalentStack supporting further commercial requirements as Infinity's team evolves.

Three hires across three areas of the revenue organisation

TalentStack has delivered successful hires across:

Ross Matthews
Enterprise Sales

Dawn Rowley
RevOps Lead

Adam Mitchell
Customer Marketing Manager

The partnership has resulted in:

• 3 successful GTM hires
• 3 different revenue functions strengthened
• Enterprise Sales capability added
• Revenue Operations leadership added
• Customer Marketing capability added
• Only 2 candidates submitted on the successful RevOps search
• Specialist talent mapped across multiple GTM disciplines
• An ongoing recruitment relationship supporting further Infinity hiring

What makes the Infinity partnership particularly valuable as a TalentStack case study is the breadth.

Rather than being brought in for repeated versions of the same role, TalentStack has demonstrated an ability to understand different areas of the revenue organisation and build a relevant talent strategy around each one.

Client feedback

Infinity's team has also provided particularly strong feedback on the partnership.

“I've had the pleasure of working with TalentStack, and I can confidently say they're one of the best in the business. Their ability to understand the needs of our business, identify exceptional talent, and ensure a seamless hiring process is second to none. I'll absolutely be working with them again.”

Lewis Vasper
VP Sales EMEA, Infinity

Alex Leslie's experience with TalentStack has covered both sides of the recruitment process:

“I've worked with TalentStack both as a candidate and as a hiring manager, and they've been fantastic every time. They've helped me land two great roles over the years and when I was hiring for my own team, TalentStack was the first call I made. It's always felt like a genuine partnership.”

Alex Leslie
Senior Enterprise Sales Manager, Infinity

That experience is also reflected by the candidates TalentStack has introduced to the business.

“I had a great experience working with TalentStack during my recent job placement. They were incredibly supportive throughout and always went the extra mile to make sure I was prepared. What really sets TalentStack apart is that they genuinely consider what a candidate is looking for and are a guide along the way.”

Ross Matthews
Senior Enterprise Sales Manager, Infinity